Sustainability is taking centre stage for Australian shoppers, who are looking beyond just the price of goods and services. They're making choices that reflect their values, whether they're selecting products or booking services.
96%
of Australian consumers engage in sustainable practices
Including recycling, composting, buying local, taking public transport and, recommending eco-friendly products to friends and family.
Many are now choosing service providers, including hair salons, and cafes, based on their commitment to sustainable practices. This includes everything from using recycled materials and eco-friendly products to adopting energy-saving measures and reducing waste.
Almost half of Aussie shoppers said that sustainability is an important factor when making purchasing decisions
Young Australians are driving change
Young Australians are pioneering this change in consumer behaviour by favouring sustainable products and services. They prefer eco-friendly practices, recycled materials, and brands that are transparent about their environmental impact.
64%
of 18-34 year olds are willing to pay more for sustainable products & services
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