Our Vision & Mission

Our Vision is to make every salon experience sustainable.

Our Mission is to create an ecosystem that enables a positive impact on the planet.

Sustainable Salons is a profit-for-purpose organisation that rescues valuable resources from landfill and finds repurposing solutions that benefit the planet and give back to the community.

Our Values

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Dare to Grow

Feedback is an opportunity to grow, and we share our learnings openly. 

We embrace courage and curiosity in pursuit of continuous improvement.

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Customers are our core

We tune into our customers, users and each other to solve messy, hairy problems 

We're guided by data to make optimal customer experiences.

We embrace our core values

"At Sustainable Salons, we embrace our core values and encourage our team to incorporate these values into their daily routines.

This helps them to grow both individually and collectively. With a shared commitment to our mission and purpose, we support and motivate our team to succeed."

Paul Frasca and Ewelina Soroko | Co-Founders of Sustainable Salons

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Build together with purpose

We drive change through incorporating People, Planet and Profit in every decision we make. 

We make **it happen with integrity, respect and as a team.

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Boldly innovate with agility

We challenge the status quo with vigour and creativity.

We embrace intentional failure to accelerate success.